FEldspar team

Meet The Board

Industry experts redefining standards and driving transformation with bold leadership and innovative vision.

Chair of the Board
Julia Elliott Brown
Chair of the Board
Julia Elliott Brown

Julia Elliott Brown is a seasoned board advisor and serial entrepreneur with over 25 years of experience in building, funding, and growing businesses.

Board Member
Tim Godfrey
Board Member
Tim Godfrey

Tim Godfrey is a seasoned executive with extensive expertise in both early-stage and established sports media organisations. He has operated globally at C-suite and board level, helping to build and scale sports properties from scratch.

Board Member
Mathew Cole
Board Member
Mathew Cole

Mat Cole is an entrepreneur and senior executive with decades of experience across media, sport, technology, and venture capital in the UK and Australia.

Board Member
Warren Jones
Board Member
Warren Jones

‍Warren Jones is the Chief Technology Officer (CTO) at SailGP, the premier global sailing competition featuring high-speed F50 catamaran races.

Board Member
Andrew Haworth
Board Member
Andrew Haworth

Andy Haworth is a seasoned media executive known for driving growth strategy at the Premier League. With 15 years of C-suite leadership in telco, sports, and entertainment, he excels in innovation and strategic growth.

our mission & vision
We transform the world of athletics through innovative flooring and software solutions for fans and athletes who prioritise performance and innovation.

We revolutionise the global sporting experience in athletics worldwide through the integration of advanced flooring technologies.